Format | Dimension (px.) | Wight max. | File formats |
---|---|---|---|
Wideboard | 994 x 250 | 150 KB | HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG |
Wideboard XL | 994 x 500 | 150 KB | HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG |
Wideboard Sticky Scroller | 994 x 250 | 150 KB | JPG, GIF, PNG, HTML5, 3rd Party Tag, Tag in Tag |
Halfpage* | 300 x 600 | 150 KB | HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG |
Rectangle | 300 x 250 | 150 KB | HTML5, 3rd Party Tag, Tag in Tag |
Rectangle Sticky Scroller | 300 x 250 | 100 KB | HTML5, 3rd Party Tag, Tag in Tag |
Poster Ad | 960 x 800 | 150 KB | JPEG, PNG |
Sitebar* | 500 x 1000 | 200 KB | JPEG, GIF, PNG |
Dynamic Head mit Video | see details | see details | see details |
Dynamic Head mit Image/Animation | see details | see details | see details |
Dynamic Wideboard | 994 x 250 | 1 MB | PNG, JPG, Photoshop, InDesign, Illustrator |
Branding wall | 1920 x 1080 | 250 KB | JPG, PNG, PSD |
Midscroll | 1420 x 1080 | see details | JPEG, GIF, PNG |
Display Desktop Formats
Display Desktop Overview
General guidelines
Number of subjects
Max. 3 subjects (incl. tracking) for physical delivery. (Native ads: a maximum of 5 text/image combinations are possible per language region and campaign). If more than 3 subjects are delivered, they must be delivered by 3rd party tag and the advertising media must be exchanged on the customer side. The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.
Animations
The length of the animation within an advertising banner is not limited. However, the recommended maximum length is 30 seconds.
Sound
Activation only through user interaction.
Flash
Flash les are not permitted.
SSL
All third party tags, tag-in tags and references in an HTML5 le must be delivered via SSL (https://).
HTML5
- The maximum weight (according to specs) refers to all les together in an unzipped state.
- The target URL and trackings must be stored in the HTML5 banner.
- The target URL must be opened in a new tab (target='_blank').
- Ad media tests must be possible locally in the browser.
- UTF-8 encoding
- Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (e.g. [&]auml; instead of ä). References in the advertising material to external resources (JS libraries, videos, fonts) must all be delivered via SSL (https://).
Skip Button
To activate the "skip button" for instream videos that use a VAST redirect, the "Skip Off-Set" parameter must be added by the customer in the VAST redirect.
General guidelines
- A timely campaign start is only guaranteed if the delivery deadlines are met.
- The advertiser is responsible for the smooth functioning of the advertising media.
- A campaign can be withheld if it does not meet the specications.
- Max. 1 count pixel and 1 click command (PreRoll [&] Bumper, Desktop [&] Mobile)
- Advertising from the erotic sector requires prior clarication and can be rejected by the publisher.
- Advertising media are tested on the most common devices, screen resolutions and browsers. Certain individual settings or congurations may lead to deviations in the display of the advertising material.
Delivery
Data delivery online advertising material
gbned@gbhub.atlassian.net
Delivery times
Standard formats: 3 working days before the start of the campaign. Special formats: 5 working days before the start of the campaign.
Details on individual formats
Sitebar Basic / Video Sitebar
SITEBAR BASIC
File formats: JPEG, GIF, PNG
Dimensions: 500x1000px
Weight: max. 200KB
Optional
Background color: 1x hex code*
Button color: 1x hex code**
Functionalities
The scaling of the supplied advertising material (500x1000px) is proportional. The minimum display size of the Basic Sitebar is 250x500px. If there is less space available on the corresponding device, the Basic Sitebar will not be displayed.
The ad can be scaled by the user to the size of 300 x 600 by clicking on the resize button.
*The background color is optional and lls the entire available space around the ad. This additional space is not clickable. **The color of the buttons (resize, play/pause, sound) can be customized. A color can be dened.
VIDEO SITEBAR
Background image
File formats: JPG, GIF, PNG
Dimensions: 500x1000px
Weight: max. 200KB
Optional
Background color: 1x hex code*
Button color: 1x hex code**
Video
Aspect ratio: 16:9
Weight: max. 5MB
Audio codec: AAC
Video codec: H.264
Container: MP4
Length: recommended 10 seconds (max. 30sec)
Functionalities
The scaling of the supplied advertising material (500 x 1000px) is proportional. The minimum display size of the sitebar is 250 x 500px. If there is less space available on the corresponding device, the sitebar will not be displayed.
The ad can be scaled by the user to the size of 300x600px by clicking on the resize button
*The background color is optional and lls all available space around the ad. This additional space is not clickable. **The color of the buttons (resize, play/pause, sound) can be customized. A color can be dened.
The video starts automatically.
The video sound is switched off by default and can be activated by clicking on the sound button.
Production costs
from CHF 390 (+130 per additional subject, +50 per additional language)
Further sitebars with preferred partner
Conversions with other partners may be rejected and no guarantee can be given for proper playout.
Dynamic Head Desktop
Der Dynamic Head besteht aus einem Resize-Element und einem Hintergrund-Element.
Resize-Element: Image, Video or Animation
Background-Element: Image or Animation
Positioning: the resize element can be positioned left, middle or right.
Resize-Element
1.Video=
File-Format: .mp4, .mov, .webm, .mkv Masse:HD/FullHD16:9
Wight: max. 50MB
Duration: max. 30 sec.
2. Image=
File-Format: .jpg, .png, .psd
Dimension: 1988 x 1120px
Gewicht: max. 1MB
3. Animation=
File-Format: HTML5
Dimension: 994 x 560px
Wight: 1MB
Background-Element:
1. Image=
File-Format: .jpg, .png, .psd
Dimension: 1988 x 500 px
Wight: 1MB
2. Animation=
File-Format: HTML5
Dimension: 994 x 250 px
Wight: 1MB
Dimension:
1. Left=
Dimension: 1988 x 500 px
Hidden Area: 444 x 250 px (Area in the background element is hidden)
2. Center=
Dimension: 1988 x 500 px
Hidden Area: 444 x 250 px (Area in the background element is hidden)
3. Right=
Dimension: 1988 x 500 px
Hidden Area: 444 x 250 px (Area in the background element is hidden)
Produktionskosten
Campaign setup fee (including mobile advertising material, all languages and various subjects): CHF 410.- Programmatic: The format is available programmatically and is processed via the size 994 x 560.
Partner
Codevelop Technologies GmbH
admanagement@codevelop.io
Implementations with other partners may be rejected and no guarantee can be given for clean play.

Dynamic Wideboard Desktop
The Dynamic Wideboard Desktop nds its prominent place in the header of the website. This display is presented here in the form of an image or an HTML5 animation. When you scroll down, the start element is pushed upwards by the sticky element and remains in place for 3 seconds. The two elements enable an optimal combination of image and animation on a desktop device.
1. Start Element
Variation image
- File format: PNG, JPG, Photoshop, InDesign, Illustrator
- Dimensions: 994x250 px
- Weight: max. 1 MB
Variation Animation
- File format: HTML 5*
- Dimensions: 994x250 px
- Weight: max. 1 MB
2. Sticky Element
The sticky element remains for 3 seconds, except when the user interacts with the display.
Variation imgae
- File format: PNG, JPG, Photoshop, InDesign, Illustrator
- Dimensions: 994x250 px
- Weight: max. 1 MB
Variation Animation
- File format: HTML 5*
- Dimensions: 994x250 px
- Weight: max. 1 MB
*If you deliver ready-made HTML5 banners, please make sure that NO click tags are included. In Google Web Designer, please set the AD "Environment" to "Non Google Ad". Otherwise, unnecessary libraries will be loaded which will slow down the loading time.
Partner
Codevelop Technologies GmbH
admanagement@codevelop.io
Implementations with other partners can be rejected and no guarantee can be given for proper playout.
Branding Wall
The branding wall is an advertising medium that is displayed above and around the content. The ad is placed centrally above the content.
1. background image:
File format: JPG/PNG/PSD (only static possible)
Dimensions: 1920x1080px
Weight: max. 250 KB
Animated, moving backgrounds must be booked separately and are only possible on the front.
More information below*
2. tile images 2x
File format: JPG/PNG/PSD/GIF
Dimensions: 250x250 pixels
Comments: Logo, CTA and claim
Layout under 'Gallery Showcase'.
More information below*
3. Options
a) Video:
File format: MOV/AVI/MP4 (h264 codec)
Dimensions: 443x250px, aspect ratio 16:9 / 4:3
Weight: max. 4 MB
Length: max. 30s
Video Meetrics
If this is to be measured with your own ad server, please deliver VAST 2.0 TAGs.
The videos must still be delivered physically as MP4 les. A click command is also required for the background.
b) Static:
Desktop
Dimensions: 994 x 250 px (wideboard) - top placement
300 x 600 px (halfpage) - right placement, sticky
File size: max. 150 KB for all desktop advertising media.
*Background - default
Place the most important information such as logos, call-to-action buttons and other visuals at the top, to the left and right of the video. See the layout image under 'Gallery Showcase'.
Basically, the background image or the coloring of the background serves to support the VideoWall thematically, but not to transport information. It is not technically feasible to keep the background visible at all times. Depending on the browser and screen size, elements may be cut off and a perfect display is not guaranteed.
Animated, moving backgrounds must be booked separately and are only possible on the front.
Production costs are included in the CPM.
Midscroll Ad
The midscroll ad is an advertising medium that is displayed in the content and between the sections on the website. The parallax effect ensures increased attention and high visibility is generated due to the extended placement.
Available options (3 pieces) - desktop and mobile:
- Image (background image + foreground image)
- Image+Video (background image + foreground image + video)
- Full Video (Video)
Desktop
- Background image: JPG/PNG/GIF, 1420x1080 pixels
- Foreground image: PNG, 1420x1080 pixels, Responsive Visuals
- Video: MOV/AVI/MP4, 16:9 / 9:16, Max. 4MB
Mobile
- Background image: JPG/PNG/GIF, 1080x1920 pixels
- Foreground image: PNG, 1080x1920 pixels, Responsive Visuals
- Video: MOV/AVI/MP4, 16:9 / 9:16, Max. 4MB
AGeneral information
View port: The content is opened up to 500px height. It is therefore recommended that visuals that must be visible together are placed together and in the foreground image.
Visuals that are placed in the background image may be cut off.
VVideo Meetrics: If this is to be measured with your own ad server, please deliver VAST 2.0 TAGs. The videos must still be delivered physically as MP4 les. A click command is also required for the background.
We recommend a video length of up to 30 seconds.
The material must be delivered at least 5 working days before the start of the campaign.
Production and hosting costs will be charged.
Production: from CHF 600.-
Hosting: plus CHF 2.50 CPM
Partner
Codevelop Technologies GmbH
admanagement@codevelop.io