Slim (Linkout-Teaser)
Teaser
Title:
- Max. 40 characters including spaces
Lead:
- max. 100 characters including spaces
- Link to product or ordering page
- Price in CHF
- Former price in CHF
- Discount as percentage
- One to three product images (at least 2,000 pixels wide, jpg, png, gif; A/B testing possible)
Large
Text area
Example: Microspot (Tagesanzeiger)
Product area (mandatory)
- One product image (at least 2,000 pixels wide, jpg, png, gif)
- Product name (example: Sony WH-1000 XM3)
- Price in CHF (option per month possible), as a percentage discount, possible with special characters or as free text
- Former price
- Price as a percentage
- Link to product or ordering page (order button)
- Caption and short description
Product area (optional)
- Additional product images
- Integration of tracking via HTML code
- Product video (inclusion only possible with embed code)
- Quantity available (quantity will be adjusted by Commercial Publishing during the deal)
- Additional information such as shipping costs, delivery period, rating
Teaser
Titel:
- max. 40 characters including spaces
Lead:
- max. 100 characters including spaces
- One to three product images (at least 2,000 pixels wide, jpg, png, gif; A/B testing possible)
Placements
Paid Media
Image Cropping: The same image is used for both desktop and mobile. To ensure optimal cropping, the image should have the following dimensions: maximum height 250px and maximum width 994px.
Note: The main focus of the image should be as close to the center (497px) as possible, since the ad server crops the image from the outside inward.
Mobile
Fluid Ad: Width: 300px (can be flexible) × Height: 250px

Desktop
Fluid Ad: Width: 994px (can be flexible) × Height: 250px
