Readership: 89 000 | Reach 1.6% | Circulation 28 562
| Gender | Reach in tsd | Reach in % | Proportion in % | Affinity |
|---|---|---|---|---|
Men | 42 | 1.6 | 47.8 | 96 |
Women | 46 | 1.7 | 52.2 | 104 |
| Age | ||||
14-34 | 10 | 0.7 | 11.3 | 40 |
35-54 | 19 | 1.0 | 20.9 | 63 |
55+ | 60 | 2.9 | 67.8 | 177 |
| Educational Level | ||||
Obligatory | 11 | 1.3 | 12.8 | 80 |
Medium | 37 | 1.6 | 42.3 | 97 |
High | 40 | 1.8 | 45.0 | 111 |
| Gross household income | ||||
up to CHF 3 999 | 12 | 1.8 | 13.8 | 107 |
CHF 4 000 to 7 999 | 34 | 1.8 | 38.8 | 109 |
more than CHF 8 000 | 42 | 1.5 | 47.4 | 92 |
| Employment | ||||
Senior management, employee | 3 | 1.8 | 3.7 | 111 |
Middle management, employee | 8 | 1.1 | 8.9 | 66 |
Employee | 18 | 1.1 | 20.5 | 66 |
Worker, employee | 3 | 0.9 | 3.1 | 52 |
Freelance | 2 | 1.6 | 1.9 | 98 |
Independant | 4 | 2.0 | 4.6 | 122 |
Agriculturalist | 0 | 0.0 | 0.0 | 1 |
Other | 1 | 1.0 | 0.9 | 61 |
| Residential area | ||||
City | 65 | 2.5 | 73.7 | 149 |
Agglomeration | 22 | 1.4 | 25.3 | 86 |
Rural | 1 | 0.1 | 0.9 | 4 |