SonntagsZeitung: Print

The SonntagsZeitung is No. 1 on Sunday. The strong circulation and the stable readership makes the SonntagsZeitung an outstanding platform for your advertisement. The target group of wealthy, well-educated and opinion influential people can be reached easily at SonntagsZeitung.

Readership: 390 000 | Reach: 7.2% | Circulation: 102 663

Gender	Reach in tsd	Reach in %	Proportion in %	Affinity
Men	202	7.5	51.7	104
Woman	188	7.0	48.3	96
Age
14-34	30	1.9	7.5	26
35-54	103	5.8	26.5	80
55+	257	12.5	66.0	172
Educational Level
Obligatory	41	4.7	10.5	66
Medium	164	7.0	42.1	97
High	185	8.4	47.4	117
Gross household income
up to CHF 3 999	42	6.1	10.6	84
CHF 4 000 to 7 999	140	7.2	36.0	99
more than CHF 8 000	208	7.6	53.4	105
Employment
Senior management, employee	19	11.0	5.0	152
Middle management, employee	47	6.4	12.0	88
Employee	91	5.4	23.2	75
Worker, employee	10	3.5	2.7	48
Freelance	8	7.9	2.1	109
Independant	17	8.3	4.4	114
Agriculturalist	2	2.4	0.5	33
Other	5	5.6	1.2	77
Residential area
City	208	7.8	53.4	108
Agglomeration	117	7.4	30.0	102
Rural	65	5.7	16.6	78

Topics

Christmas
Diverse
Education
Fashion/Beauty
Finance
Food/Drink/Culinary
Health
Mobility
Property/Living
Sport
Sustainability
Travel
Watches/Jewelry/Lifestyle

Brands

24 heures
Alpha
Basler Zeitung
Berner Oberländer
Berner Zeitung
Bilan
Christophorus
DIE ZEIT Schweiz
Das Magazin
Der Bund
Der Landbote
Femina
Finanz und Wirtschaft
Guide TV
Hommages
International
Le Matin Dimanche
Luxe
Metropool
Newsnet
Schweizer Familie
SonntagsZeitung
TVtäglich
Tages-Anzeiger
Thuner Tagblatt
Top 2 Romandie
Tribune de Genève
Tribune des Arts
ZRZ Zürcher Regional Zeitungen
Zürcher Unterländer
Zürichsee-Zeitung
annabelle
encore!

Languages

English
French
German

Show past specials

Topic	Brand	Publication	Advertising Deadline	Language

Price in mm

Format	Price	Specifications
Insert advertisements	9.75	Specs
Advertorial	9.75	Specs
Classified ads cars, culture/events, education, finance, personal, property, tourism	7.31	Specs

Exclusive advertisements

Format	Formats in mm	Price section 1	Price from 2nd section	Specifications
Advert space mini	46 x 70	3 989	3 625	Specs
Advert space maxi	46 x 100	5 698	5 179	Specs
Advert space mini	96 x 70	7 977	7 250	Specs
Advert space maxi	96 x 100	11 390	10 358	Specs
Monolith	46 x 440	--	18 893	Specs

Fixed formats

Format	Formats in mm	Price section 1	Price from 2nd section	Specifications
2/1 pages pano	614 x 440	67 163	62 874	Specs
1/2 pages pano	614 x 220	--	51 825	Specs
Centre advertisement maxi	310 x 440	--	61 037	Specs
Centre pano mini	310 x 220	--	35 043	Specs
1/1 page	296 x 440	32 018	30 028	Specs
1/2 page horizontal text follow-on	296 x 220	25 559	24 508	Specs
1/4 page horizontal text follow-on	296 x 110	16 962	15 411	Specs
1/8 page horizontal text follow-on	296 x 55	8 481	7 705	Specs
1/2 page horizontal	296 x 220	--	17 402	Specs
1/3 page horizontal	296 x 145	--	14 138	Specs
1/4 page horizontal	296 x 110	--	10 725	Specs

Special formats

Format	Formats in mm	Price	Specifications
Front page, footer strip	296 x 55	11 025	Specs
Title field mini	46 x 70	5 185	Specs
Title field maxi	46 x 100	7 407	Specs
Cover page strip from 2nd section	296 x 55	7 705	Specs
Last page of the first section	296 x 440	32 018	Specs
Last page of the 3rd section	296 x 440	30 028	Specs
Weather field	296 x 110	15 411	Specs
Banner crossword page	296 x 75	8 547	Specs

Loose inserts

Print-run: 112 000 copies

Weight	Quantity required	Price	Specifications
up to 25g	112 000	99 955	Specs
26 to 49g	112 000	109 840	Specs
50 to 75g	112 000	127 000	Specs
76 to 100g	112 000	138 685	Specs
over 100g	112 000	on request	Specs

Front Sticker

Placement	Quantity required	Format in mm	Price	Specifications
Front page section 1	112 000	76 x 76	49 600	Specs
Front page from 2nd section	112 000	76 x 76	39 680	Specs
Front page specials	112 000	76 x 76	39 680	Specs

Discounts

Valid for all print titles of Tamedia. Apply to orders placed at the same time without a change in size, for delivery within 12 months. Design and text changes are possible for complete drafts of ads. Repeat order rebates only apply to single titles.

Repeat order discounts	Discount
2	3%
3	5%
6	10%
13	12%
26	15%
39	17%
48	20%
Agency commission
Newspapers	5%
Magazines	15%
Supplements and bound inserts in magazines	5%
ZEWO Discount (Charitable institutions)
Certified institutions	50%
Surcharges
Placement surcharge	20%
Paper invoice	CHF3
Costs of layout
Simple layout	CHF30
Individual layout	CHF60
Receipts
Full proof domestic	CHF10
Full proof international	CHF20

Overview Classified ads

Column	Repeat order discounts	Agency commission
Insert advertisements	yes	yes
employment	yes	only on delivery of full templates
Real estate	yes	only on delivery of full templates
Official adverts	yes	only on delivery of full templates
Cars	yes	only on delivery of full templates
Finances	yes	only on delivery of full templates
Culture	yes	only on delivery of full templates
Art & antiques	yes	only on delivery of full templates
Used cars/car market	yes	only on delivery of full templates
Education	yes	only on delivery of full templates
Tourism	yes	only on delivery of full templates
Events	yes	only on delivery of full templates
Death Notices	no	no
Eroticism	yes	no
Marketplace	yes	no
Personal sections	yes	no
Collective pages, regional/special pages, marketplace BZ	depending on the information on the flyer	yes