Top 2 Romandie: Print

Kill two birds with one stone around lake Geneva

Combine 24 heures and the Tribune de Genève, the two leading paid daily newspapers in the cantons of Vaud and Geneva, and reach a loyal readership with high purchasing power.

Media data

Readership: 221 000 I Reach: 11.9% I Circulation: 57 020

Gender	Reach in tsd	Reach in %	Proportion in %	Affinity
Men	99	10.9	44.8	92
Women	122	12.8	55.2	108
Age
14-34	36	6.3	16.3	53
35-54	52	8.4	23.5	71
55+	133	19.8	60.2	167
Educational Level
Obligatory	42	11.1	19.0	93
Medium	95	12.3	42.8	104
High	84	11.8	38.2	99
Gross household income
up to CHF 3 999	41	13.0	18.4	109
CHF 4 000 to 7 999	100	13.8	45.3	117
more than CHF 8 000	80	9.7	36.3	82
Employment
Senior management, employee	6	10.7	2.6	90
Middle management, employee	17	8.9	7.6	75
Employee	51	8.7	23.0	73
Worker, employee	4	6.2	2.0	52
Freelance	7	16.4	3.3	138
Independant	5	9.3	2.5	78
Agriculturalist	2	*	1.0	*
Other	3	*	1.3	*
Residential area
City	153	14.6	69.2	123
Agglomeration	51	9.7	22.9	82
Rural	17	5.9	7.9	50

Ad formats

Combination 24 heures + Tribune de Genève

Formats	Formats in mm	Rate b/w	Colour(s)	Specifications
Insertion conditions: One single order, the same format, the same advertising campaign. Publication during the same week. Placement only in the editorial environment.
1/1 page	296 x 440	20 380	35 615	Specs
1/2 page horizontal	296 x 220	16 100	25 950	Specs
1/4 page horizontal	296 x 110	8 610	13 890	Specs
1/4 page vertical	146 x 220	8 610	13 890	Specs
Juniorpage	192 x 265	14 600	23 530	Specs
2/1 pages pano	614 x 440	45 510	75 945	Specs
2 x 1/2 page pano	614 x 220	37 050	56 620	Specs
1/1 Page 2	296 x 440	-	35 615	Specs
1/1 Page 3	296 x 440	-	35 615	Specs
Extra cover page (headline) and inside cover	296 x 440	-	50 517	Specs
Inside front cover	296 x 440	-	50 517	Specs