Tribune des Arts: Print

The luxury magazine Tribune des Arts has been published since 1979 and is devoted to all subjects related to watchmaking and art. The magazine appears, with all issues in German and French, in the Tribune de Genève, 24 heures split Lausanne and Finanz und Wirtschaft.

Tribune de Genève

Readership: 75 000 | Reach: 4.2% | Circulation 20 765

Gender	Reach in tsd	Reach in %	Proportion in %	Affinity
Men	34	3.8	44.5	91
Woman	42	4.5	55.5	108
Age
14-34	14	2.6	19.2	62
35-54	18	3.0	24.1	72
55+	43	6.7	56.7	159
Educational Level
Obligatory	15	4.1	20.5	97
Medium	30	4.0	39.4	95
High	30	4.5	40.0	108
Gross household income
up to CHF 3 999	13	3.8	16.7	92
CHF 4 000 to 7 999	33	4.5	43.6	108
more than CHF 8 000	30	4.0	39.7	96
Employment
Senior management, employee	1	3.7	1.9	89
Middle management, employee	5	3.0	6.9	72
Employee	20	3.5	26.2	84
Worker, employee	1	1.9	1.9	44
Freelance	2	5.6	3.3	133
Independant	2	3.7	3.1	88
Agriculturalist	0	*	0.0	*
Other	1	*	1.1	*
Residential area
City	60	5.9	79.3	142
Agglomeration	16	3.1	20.7	73
Rural	0	0.0	0.0	0

24 heures Lausanne

Readership: 64 000 | Circulation 15 171

Finanz und Wirtschaft

Readership: 72 000 | Reach: 1.4% | Circulation 18 655

Gender	Reach in tsd	Reach in %	Proportion in %	Affinity
Men	57	2.2	79.7	160
Woman	15	0.5	20.3	40
Age
14-34	13	0.9	18.8	66
35-54	23	1.3	31.9	95
55+	36	1.8	49.4	130
Educational Level
Obligatory	8	0.9	10.6	66
Medium	27	1.2	37.4	86
High	37	1.8	52.0	129
Gross household income
up to CHF 3 999	4	0.6	5.6	45
CHF 4 000 to 7 999	19	1.0	27.0	72
more than CHF 8 000	49	1.8	67.4	135
Employment
Senior management, employee	6	3.6	8.7	266
Middle management, employee	10	1.4	13.8	101
Employee	21	1.3	29.0	94
Worker, employee	2	0.7	3.0	55
Freelance	2	2.4	3.2	176
Independant	4	2.0	5.5	149
Agriculturalist	0	0.3	0.3	20
Other	0	0.4	0.5	31
Residential area
City	38	1.4	52.3	106
Agglomeration	22	1.4	30.2	103
Rural	13	1.1	17.6	83

Editorial Calendar special

Topics

Christmas
Diverse
Education
Fashion/Beauty
Finance
Food/Drink/Culinary
Health
Mobility
Property/Living
Sport
Sustainability
Travel
Watches/Jewelry/Lifestyle

Brands

24 heures
Alpha
Basler Zeitung
Berner Oberländer
Berner Zeitung
Bilan
Christophorus
DIE ZEIT Schweiz
Das Magazin
Der Bund
Der Landbote
Femina
Finanz und Wirtschaft
Germany
Guide TV
Hommages
Le Matin Dimanche
Luxe
Metropool
Newsnet
Schweizer Familie
SonntagsZeitung
TVtäglich
Tages-Anzeiger
Thuner Tagblatt
Top 2 Romandie
Tribune de Genève
Tribune des Arts
ZRZ Zürcher Regional Zeitungen
Zürcher Unterländer
Zürichsee-Zeitung
annabelle
encore!

Languages

English
French
German

Show past specials

Topic	Brand	Publication	Advertising Deadline	Language

Cover pages and special formats

Format	Type area (W x H in mm)	Bleed format* (W x H in mm)	Rate b/w or colour(s)	Specifications
1/1 page facing Editorial	186 x 270	220 x 300	25 100	Specs
1/1 opposite contents page	186 x 270	220 x 300	24 000	Specs
1/1 Premium (1st to 4th right-hand page after contents page)	186 x 270	220 x 300	23 000	Specs
Inside front/back cover	186 x 270	220 x 300	23 000	Specs
Outside back cover	186 x 270	220 x 300	27 200	Specs
1st opening	406 x 270	440 x 300	50 200	Specs
2nd opening	406 x 270	440 x 300	48 100	Specs

Standard placements

Format	Type area (W x H in mm)	Bleed format* (W x H in mm)	Rate b/w or colour(s)	Specifications
1/1 page	186 x 270	220 x 300	20 900	Specs
1/2 page vertical	90 x 270	107 x 300	14 100	Specs
1/2 page horizontal	186 x 134	220 x 150	14 100	Specs
1/3 page vertical	59 x 270	76 x 300	11 300	Specs
1/3 page horizontal	186 x 83	220 x 100	11 300	Specs
2/1 pages Pano	406 x 270	440 x 300	40 800	Specs

Discounts

Valid for all print titles of Tamedia. Apply to orders placed at the same time without a change in size, for delivery within 12 months. Design and text changes are possible for complete drafts of ads. Repeat order rebates only apply to single titles.

Repeat order discounts	Discount
2	3%
3	5%
6	10%
13	12%
26	15%
39	17%
48	20%
Agency commission
Newspapers	5%
Magazines	15%
Supplements and bound inserts in magazines	5%
ZEWO Discount (Charitable institutions)
Certified institutions	50%
Surcharges
Placement surcharge	20%
Paper invoice	CHF3
Costs of layout
Simple layout	CHF30
Individual layout	CHF60
Receipts
Full proof domestic	CHF10
Full proof international	CHF20

Overview Classified ads

Column	Repeat order discounts	Agency commission
Insert advertisements	yes	yes
employment	yes	only on delivery of full templates
Real estate	yes	only on delivery of full templates
Official adverts	yes	only on delivery of full templates
Cars	yes	only on delivery of full templates
Finances	yes	only on delivery of full templates
Culture	yes	only on delivery of full templates
Art & antiques	yes	only on delivery of full templates
Used cars/car market	yes	only on delivery of full templates
Education	yes	only on delivery of full templates
Tourism	yes	only on delivery of full templates
Events	yes	only on delivery of full templates
Death Notices	no	no
Eroticism	yes	no
Marketplace	yes	no
Personal sections	yes	no
Collective pages, regional/special pages, marketplace BZ	depending on the information on the flyer	yes

Schedule

The issues are national and are published by 24 heures Lausanne, Tribune de Genève and Finanz und Wirtschaft. Circulation 80,000 copies

Edition	Publication date	Closing date for ads: normal	Closing date for ads: Top placements*	Receipt of documents
Watches & Wonders	01.04.2025	04.03.2025	04.02.2025	10.03.2025
Art	20.06.2025	23.05.2025	25.04.2025	29.05.2025
Jewellery	26.09.2025	29.08.2025	02.08.2025	03.09.2025
Celebrations	05.12.2025	07.11.2025	10.10.2025	13.11.2025