The luxury magazine Tribune des Arts has been published since 1979 and is devoted to all subjects related to watchmaking and art. The magazine appears, with all issues in German and French, in the Tribune de Genève, 24 heures split Lausanne and Finanz und Wirtschaft.



Media Data

Tribune de Genève

Readership: 75 000 | Reach: 4.2% | Circulation 21 778

GenderReach in tsdReach in %Proportion in %Affinity

Men

34

3.8

44.5

91

Woman

42

4.5

55.5

108

Age

14-34

14

2.6

19.2

62

35-54

18

3.0

24.1

72

55+

43

6.7

56.7

159

Educational Level

Obligatory

15

4.1

20.5

97

Medium

30

4.0

39.4

95

High

30

4.5

40.0

108

Gross household income

up to CHF 3 999

13

3.8

16.7

92

CHF 4 000 to 7 999

33

4.5

43.6

108

more than CHF 8 000

30

4.0

39.7

96

Employment

Senior management, employee

1

3.7

1.9

89

Middle management, employee

5

3.0

6.9

72

Employee

20

3.5

26.2

84

Worker, employee

1

1.9

1.9

44

Freelance

2

5.6

3.3

133

Independant

2

3.7

3.1

88

Agriculturalist

0

*

0.0

*

Other

1

*

1.1

*

Residential area

City

60

5.9

79.3

142

Agglomeration

16

3.1

20.7

73

Rural

0

0.0

0.0

0

MACH Basic 2025-1 (F-CH)

Finanz und Wirtschaft

Readership: 72 000 I Reach: 1.4% I Circulation: 20 675

GenderReach in tsdReach in %Proportion in %Affinity

Men

57

2.2

79.7

160

Woman

15

0.5

20.3

40

Age

14-34

13

0.9

18.8

66

35-54

23

1.3

31.9

95

55+

36

1.8

49.4

130

Educational Level

Obligatory

8

0.9

10.6

66

Medium

27

1.2

37.4

86

High

37

1.8

52.0

129

Gross household income

up to CHF 3 999

4

0.6

5.6

45

CHF 4 000 to 7 999

19

1.0

27.0

72

more than CHF 8 000

49

1.8

67.4

135

Employment

Senior management, employee

6

3.6

8.7

266

Middle management, employee

10

1.4

13.8

101

Employee

21

1.3

29.0

94

Worker, employee

2

0.7

3.0

55

Freelance

2

2.4

3.2

176

Independant

4

2.0

5.5

149

Agriculturalist

0

0.3

0.3

20

Other

0

0.4

0.5

31

Residential area

City

38

1.4

52.3

106

Agglomeration

22

1.4

30.2

103

Rural

13

1.1

17.6

83

MACH Basic 2025-1 (D-CH)

Tribune de Genève

Readership: 64 000 | Circulation 18 342

MACH Basic 2025-1 (F-CH)

Topic Plan

Editorial Calendar special

Topics
  • Christmas
  • Diverse
  • Education
  • Fashion/Beauty
  • Finance
  • Food/Drink/Culinary
  • Health
  • Mobility
  • Property/Living
  • Sport
  • Sustainability
  • Travel
  • Watches/Jewelry/Lifestyle
Brands
  • 24 heures
  • Alpha
  • Basler Zeitung
  • Berner Oberländer
  • Berner Zeitung
  • Bilan
  • Christophorus
  • DIE ZEIT Schweiz
  • Das Magazin
  • Der Bund
  • Der Landbote
  • Femina
  • Finanz und Wirtschaft
  • Germany
  • Guide TV
  • Hommages
  • Le Matin Dimanche
  • Luxe
  • Metropool
  • Newsnet
  • Schweizer Familie
  • SonntagsZeitung
  • TVtäglich
  • Tages-Anzeiger
  • Thuner Tagblatt
  • Top 2 Romandie
  • Tribune de Genève
  • Tribune des Arts
  • ZRZ Zürcher Regional Zeitungen
  • Zürcher Unterländer
  • Zürichsee-Zeitung
  • annabelle
  • encore!
Languages
  • English
  • French
  • German
TopicBrandPublicationAdvertising DeadlineLanguage

Advertisements

Cover pages and special formats

FormatType area (W x H in mm)Bleed format* (W x H in mm)Rate b/w or colour(s)Specifications

1/1 page facing Editorial

186 x 270

220 x 300

25 100

Specs

1/1 opposite contents page

186 x 270

220 x 300

24 000

Specs

1/1 Premium (1st to 4th right-hand page after contents page)

186 x 270

220 x 300

23 000

Specs

Inside front/back cover

186 x 270

220 x 300

23 000

Specs

Outside back cover

186 x 270

220 x 300

27 200

Specs

1st opening

406 x 270

440 x 300

50 200

Specs

2nd opening

406 x 270

440 x 300

48 100

Specs

*Full bleed: + 5 mm of cutting/cropping on the outer edges. All rates in CHF, VAT (8.1%) not included.

Standard placements

FormatType area (W x H in mm)Bleed format* (W x H in mm)Rate b/w or colour(s)Specifications

1/1 page

186 x 270

220 x 300

20 900

Specs

1/2 page vertical

90 x 270

107 x 300

14 100

Specs

1/2 page horizontal

186 x 134

220 x 150

14 100

Specs

1/3 page vertical

59 x 270

76 x 300

11 300

Specs

1/3 page horizontal

186 x 83

220 x 100

11 300

Specs

2/1 pages Pano

406 x 270

440 x 300

40 800

Specs

*Full bleed: + 5 mm of cutting/cropping on the outer edges. Guaranteed print placements: Surcharge of 20% of gross price. All rates in Swiss Francs, VAT (8.1%) not included.

Discounts & Surcharges

Repeat order discounts

Valid for all print titles of Tamedia and 20 Minuten (to the titles).

Apply to orders placed at the same time without a change in size, for delivery within 12 months.

Design and text changes are possible for complete drafts of ads.

Repeat order rebates only apply to single titles.

RepetitionDiscount

2

3%

3

5%

6

10%

13

12%

26

15%

39

17%

48

20%

Agency commission

Valid for all Tamedia print titles and 20 Minuten (with the titles).

Is granted on the net rate. For advertising and media agencies entitled to commission. If a foreign advertising agent claims 15% consultant commission, the gross advertising price is increased by 12%. Classified advertisements: see "Overview of classifieds” table.

DescriptionNewspapersMagazinesSupplements and bound inserts in magazines

Agency commission

5%

15%

5%

Charitable institutions

Granted on the gross rate, only ZEWO-certified institutions. No agency commission, no consultant commission, no further discounts.

DescriptionDiscount

Charitable institutions

50%

Overview Classified ads

Column General franc settlement discountRepeat order discounts Agency commission

Insert advertisements

yes

yes

yes

employment

yes

yes

only on delivery of full templates

Real estate

yes

yes

only on delivery of full templates

Official adverts

yes

yes

only on delivery of full templates

Cars

yes

yes

only on delivery of full templates

Finances

yes

yes

only on delivery of full templates

Culture

yes

yes

only on delivery of full templates

Art & antiques

yes

yes

only on delivery of full templates

Used cars/car market

yes

yes

only on delivery of full templates

Education

yes

yes

only on delivery of full templates

Tourism

yes

yes

only on delivery of full templates

Events

yes

yes

only on delivery of full templates

Death Notices

no

no

no

Eroticism

no

yes

no

Marketplace

no

yes

no

Personal sections

no

yes

no

Collective pages, regional/special pages, marketplace BZ

yes

depending on the information on the flyer

yes

Supplements

DescriptionSuppléments

Placement surcharge

20%

Box Charges (per order and title)

CHF30

Paper invoice

You can switch to free invoicing via email at any time: rechnungen@tamedia.ch

CHF3

Delivery of receipts

DescriptionSuppléments

Full proof domestic (per mailing)

CHF10

Full proof international (per mailing)

CHF20

Page proof domestic / international (per mailing)

CHF5

Additional proofs

on request

e-Vouchin

without charge

Costs of layout

DescriptionSuppléments

Simple layout

CHF30 incl. 1 set of proofs (digital)

Individual layout

CHF60 incl. 1 set of proofs (digital)

Corrections

Charged at an hourly rate

Hourly rate

CHF 85 per ½ hour, CHF170 per hour

Each additional proof approval

CHF10

Publications & Deadlines

Schedule

The issues are national and are published by 24 heures Lausanne, Tribune de Genève and Finanz und Wirtschaft. Circulation 80,000 copies

EditionPublication dateClosing date for ads: normalClosing date for ads: Top placements*Receipt of documents

Watches & Wonders

01.04.2025

04.03.2025

04.02.2025

10.03.2025

Art

20.06.2025

23.05.2025

25.04.2025

29.05.2025

Jewellery

26.09.2025

29.08.2025

02.08.2025

03.09.2025

Celebrations

05.12.2025

07.11.2025

10.10.2025

13.11.2025

Subject to change

Contact

Ad placement

Contacts

Sales National & International

Sales Digital & Agency

Sales Regional | Zürich

Sales Regional | Zürichsee, Winterthur

Sales Regional | Bern

Sales Regional | Basel

Sales Regional | Romandie