Premium Print Execution in the Sunday Press
To launch the new Alpine A390 GT, Renault Alpine chose an exceptional brand presence in « SonntagsZeitung » and « Le Matin Dimanche ».
The campaign leveraged the full impact of exclusive cover placements through a large-format sheathing, enhanced by premium specialty paper. The result was a brand experience that captures attention from the very first touchpoint and reinforces the vehicle’s premium positioning.
Sheathing is among the most exclusive advertising formats in print media. Covering three to four cover pages, it provides brands with a level of visibility that goes far beyond traditional advertising formats.
This Best Case demonstrates how product launches and brand campaigns can be brought to life in a striking and premium way through high-impact special advertising formats.
Would you like to give your brand the same level of visibility? We would be delighted to advise you on the many possibilities offered by sheathing, fake covers and other exclusive special advertising formats.
