Season of Moments: Winter highlights that put your brand in the spotlight

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The first quarter of 2026 is shaped by emotional winter highlights, cultural events and key societal moments. This is when important leisure and travel decisions are planned and put into action. Tamedia editorially accompanies these seasonal moments – from the winter season and winter holidays to cultural traditions and major international events.

This creates high-quality journalistic environments across our Sunday titles as well as our core brands «Tages-Anzeiger», «Basler Zeitung», «Berner Zeitung» et «24 heures». A highly relevant context: 65% of Tamedia’s readership is interested in leisure and travel topics.

Position your brand where winter and cultural experiences capture attention.

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