Display Mobile Formats

Display Mobile Overview

FormatPlattformDimension (px.)Wight max.File formats

Wideboard*

inApp, Mobile Web

320 x 160

100 KB

HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Dynamic Wideboard

inApp, Mobile Web

320 x 160

150 KB

PNG, JPG, Photoshop, InDesign, Illustrator

Rectangle*

inApp, Mobile Web

300 x 250

100 KB

HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Rectangle Sticky Scroller*

Mobile Web, Desktop

300 x 250

100 KB

HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Ricchi*

inApp, Mobile Web

320 x 416

100 KB

HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Halfpage mobile*

inApp, Mobile Web

300 x 600

100 KB

HTML5, 3rd Party Tag, Tag in Tag, JPEG, GIF, PNG

Carousel Ad

inApp, Mobile Web

600 x 600

70 KB

JPG, GIF, PNG

Swipe Cube

inApp, Mobile Web

600 x 500

100 KB

JPG, GIF, PNG, MP4 (keine 3rd-Party-Tags)

Social Ad

300 x 600

100 KB

Social Post & Social Story

Poster Ad

Mobile Web

828 x 910

100 KB

JPG, PNG

Midscroll

see details

see details

see details

see details

Dynamic Head mit Video

inApp, Mobile Web

600 x 500

see details

see details

Dynamic Head mit Image/Animation

inApp, Mobile Web

600 x 500

see details

see details

General guidelines

Number of subjects 
Max. 3 subjects (incl. tracking) for physical delivery. (Native ads: a maximum of 5 text/image combinations are possible per language region and campaign). If more than 3 subjects are delivered, they must be delivered by 3rd party tag and the advertising media must be exchanged on the customer side. The exchange of physical subjects during an ongoing campaign is only permitted in exceptional cases.

Animations
The length of the animation within an advertising banner is not limited. However, the recommended maximum length is 30 seconds.

Sound
Activation only through user interaction.  

Flash 
Flash les are not permitted.

SSL 
All third party tags, tag-in tags and references in an HTML5 le must be delivered via SSL (https://).

HTML5 

  • The maximum weight (according to specs) refers to all les together in an unzipped state.
  • The target URL and trackings must be stored in the HTML5 banner.
  • The target URL must be opened in a new tab (target='_blank').
  • Ad media tests must be possible locally in the browser.
  • UTF-8 encoding
  • Special characters that are not displayed correctly in the browser with UTF-8 must be encoded manually (e.g. [&]auml; instead of ä). References in the advertising material to external resources (JS libraries, videos, fonts) must all be delivered via SSL (https://).

Skip Button 
To activate the "skip button" for instream videos that use a VAST redirect, the "Skip Off-Set" parameter must be added by the customer in the VAST redirect.

General guidelines

  • A timely campaign start is only guaranteed if the delivery deadlines are met.
  • The advertiser is responsible for the smooth functioning of the advertising media.
  • A campaign can be withheld if it does not meet the specications.
  • Max. 1 count pixel and 1 click command (PreRoll [&] Bumper, Desktop [&] Mobile)
  • Advertising from the erotic sector requires prior clarication and can be rejected by the publisher.
  • Advertising media are tested on the most common devices, screen resolutions and browsers. Certain individual settings or congurations may lead to deviations in the display of the advertising material.

Anleitung ClickTags HTML Werbemittel Google 

Anleitung ClickTags HTML Werbemittel Xandr 

Delivery

Data delivery online advertising material

gbned@gbhub.atlassian.net

Delivery times
Standard formats: 3 working days before the start of the campaign. Special formats: 5 working days before the start of the campaign.

Details on individual formats

Dynamic Wideboard Mobile

The Dynamic Wideboard Mobile is displayed at the top of the website. It consists of two elements: the start element (image or animation) and the sticky element (image or animation). When you scroll down, the start element is pushed up by the sticky element and remains in place for 3 seconds. The two elements enable an optimal combination of image and animation on a mobile device.

1. Start Element 
Variation image:
File format: PNG, JPG, Photoshop, InDesign, Illustrator
Dimensions: 320x160 px
Weight: max. 150 KB

Variation animation:
File format: HTML 5*
Dimensions: 320x160 px
Weight: max. 150 KB

2. Sticky Element 
The sticky element remains for 3 seconds, except when the user interacts with the ad.

Variation image:
File format: PNG, JPG, Photoshop, InDesign, Illustrator
Dimensions: 320x160 px
Weight: max. 150 KB  

Variation Animation:
File format: HTML 5*
Dimensions: 320x160 px
Weight: max. 150 KB  

*If you deliver ready-made HTML5 banners, please make sure that NO click tags are included. In Google Web Designer, please set the AD "Environment" to "Non Google Ad". Otherwise, unnecessary libraries will be loaded which will slow down the loading time.

Partner
Codevelop Technologies GmbH 
admanagement@codevelop.io 

Codevelop Spezifikationen 

Implementations with other partners can be rejected and no guarantee can be given for proper playout.

Mobile Swipe Cube

Images
Dimensions: 600x500px
Size: max. 70KB per image
Formats: JPG, GIF, PNG (no 3rd-party tags)
Delivery: e-mail or download link

Functionalities

  • 2–6 spaces can be loaded with images or videos.
  • A separate target URL or click command is possible for each area. (max. 6)
  • 1 impression pixel per Swipe Cube is possible
  • All impression pixels must be SSL compliant (https).
  • Rotating teasers: 1 on the left and 1 on the right
  • The user can navigate through the different views by swiping or clicking on the left/right buttons.
  • Only one impression and click pixel can be stored per advertising material. Therefore the impressions and clicks can only be shown as a whole. Optionally, a separate click tracker can be added per cube page, so that the clicks per cube page can be measured on the customer side.

Other Swipe Cube formats with preferred partner

Midscroll Ad

The midscroll ad is an advertising medium that is displayed in the content and between the sections on the website. The parallax effect ensures increased attention and high visibility is generated due to the extended placement.

Available options (3 pieces) - desktop and mobile:

  1. Image (background image + foreground image)
  2. Image+Video (background image + foreground image + video)
  3. Full Video (Video)

Desktop

  • Background image: JPG/PNG/GIF, 1420x1080 pixels
  • Foreground image: PNG, 1420x1080 pixels, Responsive Visuals
  • Video: MOV/AVI/MP4, 16:9 / 9:16, Max. 4MB

Mobile

  • Background image: JPG/PNG/GIF, 1080x1920 pixels
  • Foreground image: PNG, 1080x1920 pixels, Responsive Visuals
  • Video: MOV/AVI/MP4, 16:9 / 9:16, Max. 4MB

General information
View port: The content is opened up to 500px height. It is therefore recommended that visuals that must be visible together are placed together and in the foreground image.

Visuals that are placed in the background image may be cut off.

Video Meetrics: If this is to be measured with your own ad server, please deliver VAST 2.0 TAGs. The videos must still be delivered physically as MP4 les. A click command is also required for the background.

We recommend a video length of up to 30 seconds.

The material must be delivered at least 5 working days before the start of the campaign.

Production and hosting costs will be charged
Production: from CHF 600.-
Hosting: plus CHF 2.50 CPM

Partner
Codevelop Technologies GmbH 
admanagement@codevelop.io 

Mobile Codevelop Spezifikationen 

Desktop Codevelop Spezifikationen

Dynamic Head Mobile

The Dynamic Head Mobile consists of two elements: the start element (image or animation) and the sticky element (image, animation or video). When scrolling down, the start element is pushed up by the sticky element. The two elements enable an optimal combination of image, animation and video on a mobile device.

Start element:
1. Animation =
File format: HTML5
Dimensions: 300x250
Weight: max. 50 KB

2.Image =
File format: PNG, JPG, Photoshop, InDesign, Illustrator
Dimensions: 300x250
Weight: max. 50 KB

Sticky element
1. video =
File format:.mp4, .mov, .avi, .mkv
Dimensions: HD/FullHD 16:9
Weight: max. 50MB
Duration: max. 30 seconds

2.Animation =
File format: HTML5
Dimensions: 300x170
Weight: max. 1 MB

3. Image =
File format: PNG, JPG, Photoshop, InDesign, Illustrator
Dimensions: 300x170
Weight: max. 1 MB  

Production costs
Campaign setup fee (incl. desktop advertising material, all languages and various subjects): CHF 410.-  

Programmatic
The format is available programmatically and is processed using the size 300x200.

Partner
Codevelop Technologies GmbH 
admanagement@codevelop.io 

Codevelop Spezifikationen