Readership 585 000 | Reach: 8.0% | Circulation 147 978
| Gender | Reach in tsd | Reach in % | Proportion in % | Affinity |
|---|---|---|---|---|
Men | 315 | 8.7 | 53.7 | 108 |
Woman | 271 | 7.3 | 46.3 | 92 |
| Age | ||||
14-34 | 63 | 3.0 | 10.8 | 37 |
35-54 | 130 | 5.4 | 22.3 | 67 |
55+ | 392 | 14.1 | 67.0 | 176 |
| Educational Level | ||||
Obligatory | 88 | 7.1 | 15.0 | 89 |
Medium | 258 | 8.3 | 44.1 | 103 |
High | 240 | 8.1 | 40.9 | 101 |
| Gross household income | ||||
up to CHF 3 999 | 87 | 8.7 | 14.8 | 109 |
CHF 4 000 to 7 999 | 233 | 8.8 | 39.8 | 110 |
more than CHF 8 000 | 266 | 7.2 | 45.4 | 90 |
| Employment | ||||
Senior management, employee | 20 | 8.5 | 3.4 | 106 |
Middle management, employee | 58 | 6.3 | 9.9 | 79 |
Employee | 123 | 5.4 | 21.0 | 68 |
Worker, employee | 13 | 3.2 | 2.2 | 40 |
Freelance | 16 | 11.0 | 2.8 | 138 |
Independant | 22 | 8.2 | 3.7 | 102 |
Agriculturalist | 2 | 2.0 | 0.3 | 26 |
Other | 7 | 6.6 | 1.2 | 82 |
| Residential area | ||||
City | 326 | 8.7 | 55.7 | 109 |
Agglomeration | 165 | 7.8 | 28.2 | 97 |
Rural | 95 | 6.5 | 16.2 | 81 |