Our tariffs and conditions in a practical and compact PDF file.
annabelle is Switzerland's magazine for women. Every three weeks, annabelle inspires its readers with appealing images backed up with hard-hitting, informative words. annabelle is a passionate Swiss woman, but she also keeps track of the outside world, looking at all topics and people that are of relevance and interest to women. At www.annabelle.ch, readers are informed about the most important topics online at any time and from anywhere.
annabelle MEDIA-KIT Documentation
Media Data
Avg. Monthly Usership: 37 850 | Avg. Monthly Reach in %: 0.6 | Average Visits per Day: 20 000 | Total Visits: 618 800 | Average Duration per Visit: 1.3 Min.
| Gender | Monthly reach in ‘000 | Monthly reach in % | Structure in % | Affinity |
|---|---|---|---|---|
Men | 11 | 0.4 | 28.7 | 57 |
Women | 27 | 0.9 | 71.3 | 141 |
| Age | ||||
15-29 | 2 | 0.2 | 4.8 | 29 |
30-49 | 18 | 1.0% | 47.9 | 162 |
50-65 | 12 | 0.9 | 31.3 | 135 |
65+ | 6 | 0.5 | 15.1 | 81 |
| Education | ||||
Compulsory level | 1 | 0.1 | 2.5 | 19 |
Secondary level | 12 | 0.6 | 32.7 | 95 |
Tertiary level | 24 | 1.30 | 62.1 | 202 |
| Gross household income | ||||
up to CHF 4 500 | 6 | 0.6 | 15.1 | 100 |
CHF 4 500 to 5 999 | 4 | 0.4 | 10.5 | 60 |
CHF 6 000 to 8 999 | 9 | 0.5 | 24.8 | 81 |
CHF 9 000 to 11 999 | 3 | 0.3 | 7.5 | 41 |
more than CHF 12 000 | 13 | 1.50 | 34.7 | 244 |
Desktop
Mobile
Video
Video formats
| Description | CPM Price - ROS | CPM Price - Home/Channel | Specifications |
|---|---|---|---|
Outstream Video | 110 | - |
annabelle - Content Studio
The annabelle Content Studio designs and produces customised, cross-media content, tailored to your communication goals and your brand. 360° storytelling, organically integrated into the entire annabelle universe:
Print, digital, social media, newsletter, events.
Brandday
Brandday
| Description | Variantions | Price/day | Specifications |
|---|---|---|---|
Brandday Kombi (Desktop & Mobile) | Full Site | 2 600 |
Branded Content
Branded Content - Paid Post Digital
Content can be created by Tamedia Commercial Publishing with supplied content.
| Description | Cost CHF | Device | Duration |
|---|---|---|---|
Paid Post | 7 500 | Desktop + Mobile + Tablet | 1 month |
Production costs for self-supplied material | 780 | ||
Production costs if the content is designed by us | 2 131 |
Branded Content - Digital Promotion
Content can be created by Tamedia Commercial Publishing.
| Description | Duration | Cost CHF | Elements |
|---|---|---|---|
annabelle Digital Promotion | 1 month | 10 500* | Digital Paid Post, Newsletter Teaser |
Newsletter
Newsletter
| Description | Price/week | Price/dispatch | Number of subscribers | Dispatch | Specifications |
|---|---|---|---|---|---|
Newsletter Topbanner | 1 500 | 28 000 | 2x pro Woche, Dienstag und Freitag | ||
Newsletter Fullbanner-1 | 750 | 28 000 | 2x pro Woche, Dienstag und Freitag | ||
Newsletter Fullbanner-2 | 750 | 28 000 | 2x pro Woche, Dienstag und Freitag | ||
Newsletter Teaser* | - | 750 | 28 000 | 2x pro Woche, Dienstag und Freitag |
Discounts & Conditions
The discounts, surcharges and conditions can be found in the annabelle MEDIA-KIT.
Contact
Book Ads
Tamedia Advertising AG
Seestrasse 39CH-8700 Küsnacht
Social Media
Social Media German or French-speaking Switzerland
The social media tariffs refer to the booking in a channel of your choice (Facebook, Instagram).
Social Media Mini
160 000 / 2-3 days
2 000
Social Media Midi
380 000 / 5-7 days
4 000
Social Media Pro
740 000 / 7-10 days
7 000
Not eligible for discount or BK. Gross prices in CHF, plus 8.1% VAT.
Production costs Social Media
Only campaigns with the KPI Impressions are sold.
Social Media Advertising
330
Social Media Management
284
Not eligible for discount or BK. Gross prices in CHF, plus 8.1% VAT.