Avg. Monthly Usership: 479 160 | Avg. Monthly Reach in %: 8.0 | Average Visits per Day: 214 400 | Total Visits: 6 004 900 | Average Duration per Visit: 3.8 Min.
Gender | Monthly reach in ‘000 | Monthly reach in % | Structure in % | Affinity |
---|---|---|---|---|
Men | 243 | 8.1 | 50.8 | 102 |
Women | 236 | 7.9 | 49.2 | 98 |
Age | ||||
15-29 | 40 | 4.1 | 8.4 | 52 |
30-49 | 171 | 9.7 | 35.7 | 122 |
50-65 | 142 | 10.2 | 29.5 | 127 |
65+ | 118 | 10.6 | 24.6 | 133 |
Education | ||||
Compulsory level | 55 | 7.1 | 11.4 | 89 |
Secondary level | 207 | 10.1 | 43.1 | 127 |
Tertiary level | 191 | 10.4 | 39.9 | 130 |
Gross household income | ||||
up to CHF 4 500 | 63 | 6.9 | 13.1 | 86 |
CHF 4 500 to 5 999 | 111 | 10.8 | 23.3 | 136 |
CHF 6 000 to 8 999 | 138 | 7.5 | 28.8 | 94 |
CHF 9 000 to 11 999 | 102 | 9.5 | 21.3 | 119 |
more than CHF 12 000 | 50 | 5.8 | 10.3 | 73 |